Coimbatore : Mivi, one of India’s leading homegrown consumer technology brands, has announced its entry into the smartphone category with Mivi One, in strategic partnership with Qualcomm, Flipkart and Google. The smartphone will launch exclusively on Flipkart on September 24, 2026, featuring a Snapdragon® 5G mobile platform. Mivi One is positioned as a smartphone designed around Indian consumer needs, combining performance, thoughtful design and value.
Mivi One extends the company’s decade-long experience in product development, design, R&D and manufacturing in India. The smartphone will be manufactured at Mivi’s Hyderabad facility, strengthening its India-first capabilities. The company, already known for its true wireless earbuds, neckbands, headphones, speakers and soundbars, aims to build a differentiated smartphone business by bringing its understanding of Indian consumers and local manufacturing expertise into the category.
Viswanadh Kandula, Co-founder, Mivi, said the smartphone marks the next step in the company’s journey towards building end-to-end capabilities and a global consumer technology company from India. Mr. Himanshu Tandon, Chief Business Officer, Mivi, added that the company aims to build a differentiated smartphone business around performance, design, reliability and value. Mukund Kedia, Senior Director, Flipkart, said the partnership will help bring Mivi One to consumers across India through Flipkart’s digital commerce ecosystem and nationwide reach.